| The whole point behind finding your market is to | | | | about that one thing. |
| make your career more successful and your life | | | | 1. What do you do best? What do you love (or |
| easier. Why struggle? If you focus on the one | | | | why did you become an actor)? |
| thing you do best-and perfect that, you will | | | | 2. In what media do you work the most right |
| develop a niche, a market entirely your own, for | | | | now? (theatre, musical theatre, commercials, |
| which you are known. And that, is the key to | | | | daytime, primetime, film, voice -overs, sketch |
| creating a successful career. | | | | comedy or improvisation)? |
| Examples? - Robin Williams and Jerry Seinfeld both | | | | 3. Where are you most comfortable auditioning |
| did stand-up comedy for a number of years | | | | and performing? (on stage, in front of a camera, |
| before being offered sitcoms which led to being | | | | in a recording studio, with a band, in a comedy |
| offered films. Their strength was comedy but it | | | | club)? |
| opened doors to amazing careers because they | | | | OK, here's the follow through for that one thing: |
| just focused on one thing until they were really | | | | Make a list of the top 3 medias in which you |
| excellent at it. | | | | would love to be working all the time. Then, follow |
| Bebe Neuwirth and Kristen Chenoweth are both | | | | through with #1 on your list. Spend most of your |
| singers/dancers as well as good comediennes. | | | | time learning that craft, studying with the top |
| They booked broadway shows which led to | | | | masters in that media, taking every course and |
| getting work on sitcoms which led to where they | | | | workshop with those masters, hanging around |
| are now- film and TV work. Some of the highest | | | | that theatre or studio, learning, absorbing, |
| paid actors in NY and Hollywood began as models | | | | meeting, networking, developing - with an |
| or doing commercials until they were really good | | | | obsession, 24/7. Breathe it, live it, taste it, |
| at it and making a living working on camera. | | | | become a clone of the masters, see how they |
| That skill led to getting work on Soap Operas, | | | | got there, ask questions, ask them to be your |
| Primetime TV and major feature films. | | | | mentor, assimilate. |
| So, the trick here is to focus - Choose one of | | | | No other profession requires this much |
| your many talents and develop it - intensely! If | | | | commitment. Doctors, lawyers, businessmen |
| you spend your time and energy going in many | | | | women-they all need education, training and have |
| directions, grabbing every audition for everything | | | | to work hard but they don't have the same level |
| in every media trying to just be a "working | | | | of competition as you. They can get full time jobs |
| actor", you'll probably succeed at just that, | | | | in the first years of their careers. But you have |
| working but not succeeding at your highest | | | | to fight! You have to be the absolute best in |
| potential. Instead narrow down your choices in the | | | | every audition if you want to get just one little |
| order of your priorities. What will make you | | | | booking, not even a full time job! And then you |
| extremely happy if you could be doing it | | | | have to do it again the next day and the next to |
| everyday? | | | | create a career. It's a long haul to survive and |
| WARNING: If your answer is-"Whatever makes | | | | make a living. It's a lot tougher for you. |
| me the most money so I can buy my parents a | | | | But, if you follow though as above, guess what |
| house, get an expensive car, not have to have a | | | | will happen? You've just set yourself up for that |
| day job and buy a lot of great things!" - think | | | | golden opportunity- the "door-opener" that will |
| again. There are easier ways to become rich and | | | | jumpstart your career. Being around "greats", |
| amass a lot of stuff other than struggling to be a | | | | being in the right place at the right time with the |
| movie star. What you do every day that inspires | | | | right skill set is creating your own lucky break. |
| you, makes you joyous - that's a successful | | | | Believe me, it happens! |
| career and life. | | | | Successful Marketing! |
| Answer these 3 Questions and you'll be clear | | | | |